The decoupling of a users physical machine from the desktop and software

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SOA Industry Analysis and Advisory Firm ZapThink launched a topic site ZapThink on Ulitzer.

ZapThink is an IT advisory and analysis firm that provides trusted advice and critical insight into the architectural and organizational changes brought about by the movement to XML, Web Services, and Service Orientation.We provide our three target audiences of IT vendors, service providers and end-users a clear roadmap for standards-based, loosely coupled distributed computing - a vision of IT meeting the needs of the agile business.

"ZapThink on Ulitzer" contributors include the firm's founder and senior analyst Ron Schmeizer and managing partner and senior analyst Jason Bloomberg.

Ron Schmelzer is founder and senior analyst of ZapThink. A well-known expert in the field of XML and XML-based standards and initiatives, Ron has been featured in and written for periodicals and has spoken on the subject of XML at numerous industry conferences.

Jason Bloomberg is Managing Partner and Senior Analyst at Enterprise Architecture advisory firm ZapThink LLC. He is a thought leader in the areas of Enterprise Architecture and Service-Oriented Architecture, and helps organizations around the world better leverage their IT resources to meet changing business needs. He is a frequent speaker, prolific writer, and pundit, and he is the primary creator and instructor for the popular Licensed ZapThink Architect course, as well as ZapThink's new SOA & Cloud Governance course. His most recent book, Service Orient or Be Doomed! How Service Orientation Will Change Your Business (John Wiley & Sons, 2006, coauthored with Ron Schmelzer), is recognized as the leading business book on Service Orientation.

Mr. Bloomberg has a diverse background in eBusiness technology management and industry analysis, including serving as a senior analyst in IDC’s eBusiness Advisory group, as well as holding eBusiness management positions at USWeb/CKS (later marchFIRST) and WaveBend Solutions (now Hitachi Consulting). He also co-authored the books XML and Web Services Unleashed (SAMS Publishing, 2002), and Web Page Scripting Techniques (Hayden Books, 1996).

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